TSG Media
TSG Media is a highly specialized video and multimedia services group focused on providing POWERFUL MESSAGING. Whether you’re looking to raise donations, build your brand, share stories of your impact, or create a call to action, nothing is more impactful or successful than a well-told story
WHY VIDEO MESSAGING IS NOW A NECESSITY
NO FUNDRAISING STRATEGY IS COMPLETE WITHOUT VIDEOS. RESEARCH SHOWS:
- people now spend an average of 100 minutes per day watching video content
- viewers retain 95% of video messages (compared to 10% for text alone)
- people share videos 1200% more than text and images combined
NONPROFITS, MINISTRIES AND FAITH-BASED ORGANIZATIONS MUST USE VIDEOS TO BOOST FUNDRAISING:
- Google has found that “video is the best online method for driving donations”
- Over three-quarters of donors find videos useful when weighing whether to give, and 57% of viewers go on to donate
HOW VIDEO MESSAGING BENEFITS YOUR ORGANIZATION
- Educate and build awareness about your organization and mission
- Tell captivating stories about your work and impact (including beneficiary testimonials)
- Communicate with your supporters about recent developments and accomplishments
- Circulate calls to action (e.g., to volunteer, join a mailing list, donate)
- Promote upcoming events or activities
- Thank supporters (improving retention)
- Drive traffic to your website or social media accounts
Ed Lamoureaux
President, TSG Media
ABOUT TSG MEDIA:
TSG Media was formed in 2017 and is headed by Ed Lamoureaux, a veteran of the video publicity, broadcast news and advertising businesses. After a career of serving major B2C and B2B brands as well as large nonprofits for production and distribution of their public relations, marketing, and public service announcement campaigns, he decided to dedicate his career to Jesus Christ and focus mainly on the faith-based nonprofit community and telling the stories of the work they do to further God’s Kingdom. Ed’s greatest passion is working for the Lord and helping clients create powerful messaging through the art of visual storytelling.
Producing videos that motivate people to donate, volunteer and/or fully support a ministry’s work is not as simple as it may seem. However, when done correctly and with a focus on honoring God, the results can be extraordinary. Mr. Lamoureaux has an eye for visuals that leave lasting impressions and a mind that understands the power of a brand’s story. Those skills create a fusion between an organization’s mission and those it serves, leading to video storytelling that clearly portrays both the DNA of an organization and the trust viewers feel when engaging those stories.
TSG Media offers the following services:
Gala Fundraising Videos
Capital Campaign Videos
Social Media Branding & Awareness Videos
Membership Drive Videos
Curriculum & Teaching Videos
Testimonial & Endorsement Videos
Executive & C-Suite Profile Videos
Retirement & Succession Videos
Author & Speaker Profile Videos
Public Service Announcement Videos
Explainer, Whiteboard and Animated Videos
Documentaries (long- and short-form)
Legacy Videos
Live Event, Streaming & Video Conferencing Services
Satellite Media Tours & Video News Packages
Crisis Communications Support & Multimedia Services
B-Roll Video Production Crews
Video Editing Services
Video Production Consulting
Media & Public Speaking Training
Ed Lamoureaux
President, TSG Media